New Balance
Scenography Concept
2026
A self-initiated conceptual space imagined around the New Balance1890A.
Built around that contrast that defines the sneaker, a classic leather derby upper paired with
a performance-inspired sole.
The space translates that duality into architecture, where traditional moldings are reinterpreted through soft inflated forms. The snake skin texture becomes an immersive environment, almost like stepping into a mysterious marsh. That tension, classic versus contemporary, synthetic versus organic becomes the core experience of the project.
Built around that contrast that defines the sneaker, a classic leather derby upper paired with
a performance-inspired sole.
The space translates that duality into architecture, where traditional moldings are reinterpreted through soft inflated forms. The snake skin texture becomes an immersive environment, almost like stepping into a mysterious marsh. That tension, classic versus contemporary, synthetic versus organic becomes the core experience of the project.
© 2026 Léo Achard. All rights reserved